Shopping online can be frustrating. Will those jeans fit right? Is this backpack really waterproof? And if I buy today, will it be half off tomorrow?
Google’s latest update might finally solve those problems. Their new AI shopping mode acts like a personal stylist, deal hunter, and fitting room—all rolled into one.
No More Guesswork: AI Finds What You Actually Want
Instead of scrolling endlessly, just tell Google’s AI what you’re looking for—like “a cute but practical travel bag for a rainy trip”—and it’ll pull up personalized recommendations. It even checks real-time pricing and reviews from over 50 billion (!) products, so you’re not stuck with outdated listings.
The Best Part? Virtual Try-On with Your Own Photo
Ever order something that looked great online but weird in real life? Google’s new virtual try-on lets you upload a full-body photo to see how clothes actually fit your body shape.
- Works on shirts, pants, dresses, and skirts
- AI adjusts for fabric drape and movement (so no stiff, fake-looking results)
- Save or share pics to get a second opinion
It’s like those Snapchat filters—but actually useful. (And yes, it’s free—just hit “Try It On” in Google Search.)
Never Overpay Again
We’ve all been burned by buying something just before it goes on sale. Google’s fix? A “Track Price” button. Set your budget, and if the price drops, the AI will:
- Alert you
- Auto-fill your cart
- Check out for you (with Google Pay)
No more missing deals because you forgot to check.
When Can You Try It?
- Virtual try-on is live now in Google Search Labs (U.S. only for now).
- AI shopping mode and auto-checkout roll out later this year.
The Bottom Line
This feels like the closest thing to real shopping online—without the dressing room lines or impulse buys. Now if only it could also make you a coffee…
